Abbey Road Studios and Bowers & Wilkins Enters a New Phase of Partnership

Abbey Road Studios and Bowers & Wilkins enter a new phase of their partnership, which will see the two iconic audio brands come together to enhance the in-car audio experience.

FREMONT, CA: Over the past five years, Abbey Road Studios has been finding future music technologies, including machine learning and spatial audio, through its music-tech innovation arm Abbey Road Red. Meanwhile, Bowers & Wilkins was perfecting the art of bringing leading loudspeaker technology to the car environment with BMW, McLaren, and Volvo.

Now, the two brands are coupling their expertise to bring the Studios' unique acoustic personality to the in-car listening experience for the first time, providing unparalleled sound quality while remaining respectful to the original recording. The collaboration between Abbey Road Studios and Bowers & Wilkins will scale the sound quality and widen the acoustic environment of automotive audio systems, seeking to offer the most believable listening experience possible.

Bowers & Wilkins is thrilled to work with Abbey Road Studios on its shared mission to elevate the in-car experience and bring drivers and passengers across the world a new and exciting means to enjoy their music. Abbey Road Studios is exciting to be extending the remit of the partnership with Bowers & Wilkins to co-develop its offering in the automotive industry. Through the shared passion for creative excellence and the highest quality audio, the companies will be exploring technologies to further create the most accurate listening experiences possible for consumers.

 Bowers & Wilkins has been at the forefront of high-performance audio. Founded in the UK in 1966, the brand has developed and manufactured premium home speakers, headphones, custom installation, and performance car audio products that set new standards for innovation and sound quality, earning countless awards and the endorsement of several of the world's pioneering recording studios and musicians. Abbey Road Studios is a famous recording studio and a global music icon. The studios are a center of innovation for recording techniques and technology.