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Auto Tech Outlook | Saturday, December 17, 2022
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Suppliers can prepare for the future of mobility by interacting directly with customers, developing connected cars and adopting digital supply chains and smart manufacturing processes.
FREMONT, CA: In the transportation landscape, mobility-as-a-service (MaaS) dominates, offering users the most affordable, sustainable, and efficient options. In some cases, cars are self-driving and interconnected, communicating with each other and sharing their locations. Further, many cars are connected and capable of sending and receiving all sorts of data from their users.
The transition to this new reality will occur quickly, and regulations will only accelerate it. In 2030, President Biden wants EVs to account for 50 percent of all vehicles sold in the country. Over US$36 billion has been spent in EV manufacturing and $48 billion in the production of batteries since he took office.
With new market participants, digitalized factories, and a growing demand for sustainable vehicles from regulators and consumers, automotive businesses are embracing the following trends to stay competitive in a world of disorganized supply chains:
Changing gears from gas to electric: In order to facilitate a massive shift towards electrification, EV charging infrastructure must be efficient and scalable, with seamless integration into existing business systems. EVs will also change supply chains and parts suppliers' roles as they move from providing components for internal combustion engines to those for electric vehicles. Automakers and suppliers can use technology to operate charge point infrastructure and to connect along the mobility value chain in preparation for vehicle electrification.
Smarter cars: The next generation of smartphones will be cars. Vehicle intelligence and connectivity must be continuously enhanced as consumers demand more from their vehicles.
Autonomous systems now control braking, climate control, entertainment, and more. Drivers benefit from routine software updates by adding safety features, enhancing performances, and increasing efficiency. Currently, in its infancy, fully autonomous driving will soon become a common feature. In order to push the boundaries of automotive technology, companies develop innovative solutions based on regulatory requirements and consumer behavior.
Consideration of Mobility-as-a-Service: Users can access mobility-as-a-service platforms through a single payment channel, offering an integrated package of transportation options. These implementations will help reduce congestion, greenhouse gas emissions, and accessibility constraints in urban areas. Through this method, car manufacturers and suppliers can rethink and initiate their product offerings.
Retailing in the digital age: A digital-first, omnichannel sales strategy is urgently needed in the automobile industry because of consumer behavior changes accelerated by the pandemic. Contactless car buying and online dealerships are becoming increasingly popular among car buyers and sellers. While the world recovers from Covid-19, automotive e-commerce searches are at an all-time high as customers prefer digital retail experiences for sales and services.
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